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In-store analytics for all sorts of retail professionals
Take people counting to the next level with comprehensive in-store analytics. RetailNext measures traffic and conversion by store, region, and chainwide and gives you instant views by any time period including by day, week, month, day of week, hour of day, and more. It monitors where shoppers walk, stop, and look, how long they stay, and how it all connects to sales at the register. RetailNext even generates heat maps of your stores to easily see where the shoppers end up—and where they don't.
RetailNext is a full-featured Loss Prevention video recording system that stores and gives access to video. Save time with one-click access to video of any POS event and browse our convenient timeline to quickly find clips with shoppers in them. Why spend more on a separate DVR system when RetailNext can do it all for you?
Marketing and merchandising
Learn which programs and working and which are not with in-store analytics from RetailNext. Measure the effect of marketing programs using before-and-after or A/B split testing methodology. Test and optimize fixtures, dislays, store layouts, and promotions. And you can use instant access to video of stores to confirm store compliance with display programs.
RetailNext can import data from your staffing software, workforce management (WFM), or time & attendance system to enable data-driven staffing optimization. Measure conversion by time period and staffing level to identify opportunities to increase sales or reduce costs. Evaluate store managers, sales associates, and cashiers using real-world performance tracked to an individual level.
POS Exception Reporting
RetailNext contains a full-featured POS exception reporting system built right in. You can search and sort transactions by value, number of items, SKU, register, cashier, transaction type, payment type, exception type, and more. Gain one-click access to basket details and video for all transactions. Define configurable exception reports to go straight to your inbox.
Use RetailNext to understand how and when customers use your cash/wrap stations and when and where you're losing sales to long lines. Measure throughput and other KPIs for all cashiers regardless of time and location. Create intuitive heat maps of queuing areas to visually comprehend traffic patterns.
Consumer Studies for Manufacturers
Manufacturers who sell through the retail channel can take advantage of RetailNext Learning Labs. RetailNext Learning Labs is a service that uses the RetailNext platform to measure real customers’ behavior inside stores and answer specific questions about how shoppers respond to stimuli inside the channel. It’s the best way to deepen your understanding of how packaging, merchandising, placement, and promotions genuinely affect the path to purchase inside the store.